Gov is the UK Government’s official website at gov.uk, rather than a retailer. It provides public services and information, including passport and driving licence applications, tax and National Insurance guidance, benefits and pensions, visa and immigration services, and business support and regulation.

You will not find shopping deals, discount codes, sales, or clearance offers on GOV.UK. Any payments made through the site are usually statutory fees for government services, such as application charges or renewals, set by the relevant department.

GOV.UK is run by the Government Digital Service and links to official forms and secure payment pages where needed. It is designed for accessing services online, checking eligibility, and managing accounts like HMRC and Universal Credit.