Secret Sales is an online fashion retailer that sells discounted clothing, shoes, and accessories. The range typically covers menswear and womenswear, with items like trainers, boots, dresses, coats, bags, and watches from a mix of well-known and lesser-known brands.

Shoppers usually find reductions against RRP, with frequent sitewide promotions and time-limited offers on selected lines. Prices tend to be strongest on end-of-season stock and clearance-style ranges where sizes and colours can be limited.

It operates online rather than as a chain of high-street shops, so ordering is done through the website with home delivery. Stock changes often, so the same product may not stay available for long.