Going this big puts the Samsung QE98Q7FAAUXXU into “statement TV” territory, sitting in Samsung’s QLED line-up as a step up from basic LED sets and competing with other large-format QLED and Mini LED models. You’re getting a 98 inch 4K screen built around quantum dot colour, aimed at bright-room viewing where punchy highlights and strong colour volume matter as much as sheer size.
Who makes sense for a 98 inch QLED like this?
If you watch a lot of sport, big event TV, or want a cinema-style setup without a projector, the sheer scale is the main draw. A 4K panel at 98 inches benefits from good upscaling too, because plenty of broadcast and streaming content still isn’t native 4K. As a Smart TV, it also covers the everyday stuff, streaming apps, catch-up, and voice control, without needing an external box.
- 98 inch 4K QLED panel, prioritises brightness and colour for daytime viewing
- Smart TV platform, built for streaming and app-based viewing